Future Forward Insights
Each of us at Nolan Heimann has an affinity for new frontiers, from immersive entertainment and influencer brands to blockchain, DAO’s, and the metaverse(s), we are attorneys with deep knowledge that provide detailed expertise in executing novel aspects of our clients’ strategies. Protecting IP, while planning for its future growth and monetization, is at the heart of what we do.
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The Licensing Exchange Ep. 14: From Publicist to Patent Holder: GennComm CEO Genna Rosenberg on Purpose, Play, and Product Innovation
Genna Rosenberg has spent 30 years in toys and licensing, moving from PR to patented product innovation. She joins David Schnider and Greg Pan to talk about bringing toys to market, the power of a license, and why purpose and profit can work together.